CRISIS PR: Positive reflections on Covid-19
The test of public trust in the authorities will be whether the management of the Covid pandemic withstands informed criticism over time. If experts and governments - especially - lose credibility, they will not be given a second chance to obtain the benefit of public trust in a moment of crisis.
Chernobyl book review: Manual for Survival: A Chernobyl Guide to the Future by Kate Brown
HBO's dramatisation of the Chernobyl accident was not entirely factually accurate. But it is futile to criticise the entertainment business for this. But we cannot be so charitable toward Kate Brown’s new book Manual for Survival: a Chernobyl Guide to the Future.
'Go woke, go broke'
Virtue-signalling is especially damaging when a leading manufacturer issues an advertisement designed to appeal to those people who really do hate (as in despise) everything that that firm's brand has traditionally stood for.
Keep politics out of mass consumer advertising and product PR
Proctor and Gamble's Gillette has released a commercial promoting razor blades, which sends out the message that men are such a menace to women that they must be tamed. But no matter what one thinks of #MeToo, we should all question the politicisation of mass consumer advertising.
Stellungnahme von Paul Seaman im Namen des „Zurich Salon“ als Antwort auf den Artikel von „Geschichte der Gegenwart“
In meiner Funktion als Eventmanager des „Zurich Salon“ organisierte ich am 20. Oktober 2018 an der Universität Zürich das „Battle of Ideas Festival“ in Zürich.
Media's lost art of public debate keeps Trump in power
Howard Kurtz, former Washington Post columnist, says the woke mainstream media let President Trump off the hook in his first term because they dodged debate and indulged in invective and hate. Here I review Kurtz's book 'Media Madness: Donald Trump, the Press, and the War over the Truth'.
How social media became toxic
Do you remember the advent of social media when they were praised for being disruptive, positive innovations? The talk was of long tails, wisdom of crowds, the end of old-fashioned business models or statements like the new world is bottom up – or flat – rather than top down.
Say no to the PC mob: bring back darts sexy walk-on girls
Following the scandal over the groping of girls at the Presidents Club’s reportedly debauched charity gala at the Dorchester Hotel in London, the Professional Darts Corporation (PDC) has axed its leggy showgirls.
Give a big fat no to the concept of unconscious bias
The concept of unconscious bias suggests that an audience's supposedly irrational viewpoints require a psychological solution to a pathological condition. This is a useful prejudice when campaigners, corporations and governments find persuasion, even when using their best arguments, ineffective.
Lessons from Paperchase's retreat: corporate cowardice predates social media
A few thousand tabloid-loathing Stop Funding Hate campaigners, exercising their wrist action on Twitter and Facebook, have persuaded Paperchase to
Opinion piece on the demise of Bell Pottinger
Regardless of the strength or sustainability of a client's messaging, every client, even an oligarch or dictator, is entitled to pay someone to formulate them in the best possible light. Whatever the client or issue a PR tackles, though, telling lies and resorting to deception is not acceptable.
How Sundar Pichai perpetuates stereotypical myths about women
Google CEO Sundar Pichai's memo entitled 'Our words matter' claims if a man employed by the company writes or says something women find offensive regarding their gender, Google's women start 'hurting' and 'worrying' every time they enter a room or open their mouth to speak. How patronising is that?
